Do you use an oil lamp in your home? Wash your clothes on a rack? Do you love churning butter until the cows come home? No, of course you don’t. No-one does.
Today, we have all sorts of technology making life easier, from lightbulbs and washing machines to iPhones and tablets. New things are invented every day. Better systems and ways of doing things come up all the time to replace outdated ideas. The majority of us move with the times, because as much as we may bemoan technology, there is no doubt that it has improved our lives.
Recently, I attended the Southland Chamber of Commerce Business Excellence Awards as my law business was a finalist in two categories - Professional Services and Innovation.
As a law business, we pride ourselves on doing everything we can to ensure that our systems are current, relevant, convenient and efficient, in terms of both cost and time. Most recently, we have ventured into new software called Automio, which generates documents online, making processes which are often clumsy, smooth and intuitive. As a business, we value simplicity – life can be complicated enough, and the last thing we want to do is complicate it further. I developed the app EasyLaw to keep clients informed and relaxed the whole way through their first home purchase. The app explains everything, with useful checklists and an easy question and answer format. EASY!
Clients appreciate the option to use technology, and we’ve received wonderful feedback from the app, including the convenience of having everything in one place. We even have a new client who can’t believe we use email, rather than posting! In this day and age! Staying modern certainly has its benefits, no matter what your business is.
There are many things you can do to ensure you’ve got your bases covered when it comes to making use of technology. Make sure you have a website that is up to date and attractive – 95 % of people browsing online will base their first impression of a business from the design of the website! If you’re not skilled in web design, hire a professional to help. Give me a call to go over the rest, including how to keep your systems update to date and how to bring your business forward in time – currently your first 30 minutes of consulting is free, so you can’t go wrong.